7 Tips On How To Write An Engaging Cover Letter That Gets Results

How to Write an Engaging Cover Letter that Gets Results
A well-written professional cover letter is just as important as a resume.
Your cover letter gives you an opportunity to expand on the things you are only able to touch on in your resume. This article will show you how to write a proactive, unconventional cover letter that will get you an interview.  

• Do your research

Your cover letter will be much more effective if you have done your research and know a good deal about the company. Start by visiting the company’s website. Look around and see if you can find a newsroom or blog page and do some reading. Some companies will have very basic websites, but at the very least you can check out their ‘about us’ page and inform yourself. The next step is to have a look at their social media presence, the easiest way is to look for a ‘connect with us’ type button on their website. 

• Remember the basics

It’s easy to get caught up in a section of your cover letter and forget to double check that you’ve nailed some very basic elements. Take care with your employer’s contact information, such as their name (spelt correctly,) title, and the address. You could write an excellent cover letter, but if you spell your contact’s name wrong it will all be for nothing. Don’t make the mistake of using your old template and leaving the wrong date in your letter. The same goes for your contact information, is everything up to date and correct?

• Start off strong

Starting your cover letter can be the most difficult part for a lot of people. “It’s stressful, because you’re worried about boring the reader and ending up with your letter in the recycle bin. You want to begin in a way that both makes you stand out from the others, while also providing a look at your past work,” advises Thomas Brower, recruitment manager at Eliteassignmenthelp and StateofWriting. Think about the difference between these two openings. “I’m a registered nurse with over five years of experience,” versus “My proudest career achievement was managing to cut 10% off my unit’s budget without compromising the quality of patient care.” It’s always a good idea to lead with your best achievement and get the reader interested.

• Demonstrate your skills

Use your cover letter to provide some concrete examples of how you have used your skills to help patients and benefit your employer. First, explain why you’re interested in the position, then demonstrate how you can help. After your brief explanation list off four or five bullet points of achievements such as “trained 8 staff members in EMR systems.” Being able to list off ways your skills and attributes have been used in real world situations is much more effective than simply saying you have training experience.

• Don’t use the conventional approach

The conventional approach to writing a cover letter tends to end up merely summarizing your resume. Writing a conventional resume usually means taking a passive approach and simply responding to the job description. A proactive and alternative approach is based on selling yourself effectively by seeking out additional information about the job that can distinguish you from the competition. The best way to go about this is by identifying a problem you know the employer is having, and then explaining how you can solve that problem. 

• Take advantage of online formatting and editing tools 

Your cover letter needs to be professional and free of mistakes. If you want to avoid submitting cover letters with typos, then you need to use the proper resources. Here are some good ones to try:
- Academ Advisor and Study Demic – Grammar is something that a lot of writers struggle with. Use these grammar checkers and tips to make sure everything is grammatically correct. 
- PaperFellows – This is an online editing tool you can use to check over your cover letter before submitting. 
- MyWritingWay – Use these online writing guides to ensure you are getting the most out of your writing. Writing works best when you look at it like a process and not a single step. 
- Academized and Australianhelp – If you struggle with formatting, then this is the perfect tool for you. Don’t try and do it on your own, get some help from these experts. 
- Via Writing – This is a great resource you can use to create accurate titles and subheadings. It is dependable and has been mentioned at UKTopWriters.

• End it on the right note

The last things you say in your cover letter can make a huge difference, and the last thing you want is to come off as needy. Try something like this “I would love an opportunity to set up a meeting to discuss how my skillset can be used to benefit your patients.” The employer knows you are interested in the position, you don’t need to beg for an interview. Instead, offer them something.  


Your cover letter is every bit as crucial as your resume. Remember that simply writing a cookie cutter cover letter is much less likely to get you an interview. Follow these tips to write a nursing cover letter that gets results.

Nora Mork is a career journalist at Ukwritings and Boomessays. She shares her experience at niche events, and writes article for magazines and blogs, such as Essayroo.
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